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American Crew Forming Pre-Styling Cleanser Shampoo - 250ml / 8.4 fl. oz

American Crew
In stock
Shampoo
$21.90
American Crew Forming Pre-Styling Cleanser American Crew Forming Pre-Styling Cleanser is a professional curl-enhancing shampoo designed to cleanse, nourish and perfectly prepare curly and textured hair for styling.This...
$21.90

American Crew Forming Pre-Styling Cleanser

American Crew Forming Pre-Styling Cleanser is a professional curl-enhancing shampoo designed to cleanse, nourish and perfectly prepare curly and textured hair for styling.
This advanced pre-styling cleanser works as the foundation of your curl routine - balancing the scalp, boosting hydration and defining curls while keeping hair lightweight, soft and naturally full of movement.

Unlike ordinary shampoos, this formula doesn’t just cleanse - it actively improves curl performance. It reduces frizz, restores moisture balance and improves manageability, making styling easier, faster and far more effective.

Infused with nourishing jojoba oil and a microbiome-balancing vegan formula, it leaves curls smoother, shinier and healthier with every wash - creating the ideal base for products like the Forming Cream Styling Puck.

Why You’ll Love It

• Pre-styling shampoo that prepares hair for perfect curl styling
• Enhances natural curl definition and shape
• Helps control frizz and flyaways
• Hydrates and nourishes without heaviness
• Improves manageability and softness
• Supports a balanced, healthy scalp
• Vegan, professional salon-quality formula

Key Benefits

Balances the scalp microbiome
Boosts curl elasticity and shine
Improves moisture retention
Creates smoother, more defined curls
Makes styling faster and more effective
Strengthens hair’s natural curl pattern

Perfect For

Curly and wavy hair
Hair that frizzes easily
Dry or dehydrated curls
Men who want defined, healthy-looking curls
Pre-styling haircare routines
Daily use

Returns Policy

You may return most new, unopened items within 30 days of delivery for a full refund. We'll also pay the return shipping costs if the return is a result of our error (you received an incorrect or defective item, etc.)..

You should expect to receive your refund within four weeks of giving your package to the return shipper, however, in many cases you will receive a refund more quickly. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).

If you need to return an item, simply login to your account, view the order using the "Complete Orders" link under the My Account menu and click the Return Item(s) button. We'll notify you via e-mail of your refund once we've received and processed the returned item..

Shipping

We can ship to virtually any address in the world. Note that there are restrictions on some products, and some products cannot be shipped to international destinations..

When you place an order, we will estimate shipping and delivery dates for you based on the availability of your items and the shipping options you choose. Depending on the shipping provider you choose, shipping date estimates may appear on the shipping quotes page.

Please also note that the shipping rates for many items we sell are weight-based. The weight of any such item can be found on its detail page. To reflect the policies of the shipping companies we use, all weights will be rounded up to the next full pound..

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American Crew Forming Pre-Styling Cleanser Shampoo - 250ml / 8.4 fl. oz
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